Introduction
Welcome to Intro to the Hospitality and Food Service Industry!
In this segment you will understand that Culture affects business decisions in the Hospitality Industry, each country has its own culture, and culture influences tourism experiences, business strategies, and cuisines.
How it relates to goals and interests: You will become an expert-to-be in the beginning stages of global hospitality knowledge. This will give you access to a new or better understanding of different cultures and how we should interact with them.
Think: What are some of the biggest issues we have in global hospitality partnerships?
. This WebQuest will help you to understand speaking and listening and writing standards. By following the step by step process you will be guided to links and videos to help you along the way, following a task and questions to support your knowledge. Whether you are a beginner or advanced, this WebQuest will help by giving you challenges and assessments.
The Standards that will be used is ACF Standard 1.5 And Common Core State Standard 1a, 2a & f, 4, and 6.
ACF Standard 1.5: "Identify career opportunities and explain their purpose and benefits to the industry."
CCSS 1a:
Initiate and participate in a range of collaborative discussions (one- on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.
a. Come to discussions prepared, having read and researched material under study; explicitly draw on that preparation by referring to evidence from texts and other research on the topic or issue to stimulate a thoughtful, well- reasoned exchange of ideas.
CCSS 2: Text Types and Purposes
Write informative/explanatory texts to examine and convey complex ideas, concepts, and information clearly and accurately through the effective selection, organization, and analysis of context.
a. Introduce a topic, organize complex ideas, concepts, and information so that each new element builds on that which precedes it to create a unified whole; include formatting (e.g. headings,) graphics (e.g. figures, tables,) and multimedia when useful to aiding comprehension.
f. Provide a concluding statement or section that follows from and supports the informationor explanation presented (e.g. articulating implications or the significance of the topic.)
Production and Distribution of Writing
4. Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience.
6. Use technology, including the Internet to produce, publish, and update individual or shared writing products in response to ongoing feedback, including new arguments or information.
Task
Perfomance Task:
You are an up and running restaurant franchise owner. You travel the world looking to open new restaurants in various countries. You have come up with a great restaurant concept that is adaptable anywhere you go. Explain in a presentation, what your restaurant concept is and how you will conform that concept to fit the country of your choice's culture. Your investors are from Italy, Japan, China, and Brazil. (Feel free to do your research and present on a different country of your choice.) By the way, your investors are the same investors of the highly successful global chain, McDonalds. Study how McDonald's has changed its concepts to fit into different cultures. You can post your concepts on the Edmodo page as well as see other student's concepts. The supportive links are below. The rubric you will need to help guide you is located in the Evaluation Tab. The Edmodo page link is located in the process tab. Good Luck!
POST COMPLETED PRESENTATIONS (Either prezi or powerpoint) ON EDMODO PAGE IN THE ASSIGNMENT TAB.
Do research on your country and check the Edmodo page to get ideas from others who may have chosen that country too!
SUPPORTING ARTICLES:
You will know:
1. That cuisines are different in every country, but all have similarities.
2. History of a country's values including traditions and religions.
3. Vocabulary words used in business for certain countries.
You will be able to:
1.Put together a presentation of a country of your choice.
2. Use appropriate vocabulary words.
3. Lead Edmodo discussions.
4. Answer Internatinal Hospitality questions.
Process
Step 1: Watch Video
Step 2: Follow Links and Read
Step 3: Join the Edmodo page and take Assessment: "Did you get it?"
If you did not answer all question correctly, follow steps starting from Step 1. (On the Edmodo page, you can type your answers on the quiz tab)
Step 4: Do the Performance Assessment on the Task Tab and answer Essential Questions. (You can post your answers on the assignment tab on Edmodo)
Step 5: Participate in the Edmodo page to get help from peers, share ideas and perspectives, and challenge other users. (Post ideas, questions, etc. on the note tab on Edmodo)
Step 6: Conclusion: "What did you learn?" "How will you use your information to further your career? Post answers on Edmodo page on the poll tab.
Step 1: Watch Video
[video:https://www.youtube.com/watch?v=3m-HanTxW9w align:center]
Step 2: Follow Links and Read:
Doing business with other cultures
Cultural Diversity in the Hospitality Industry
EDMODO LINK:
Step 3: Did You Get It? Post your answers, video responses, and questions on Edmodo page.
1. Did James do the right thing, knowing that the student was different than him?
2. In what way do you address a person from England?
3. What should you give your host at a Japanese business meeting?
4. Is it acceptable to be late to a Spanish business meeting?
5. What color ink should you always use in Chinese culture?
6. How should you start and end your business meeting in Italy?
7. Women are highly considered equal in German culture, what should they not wear to blend in?
8. You're in a rush to get back to the U.S.A from Brazil, during your meeting a colleague offers you a hearty plate a fejoida and rice. Should you take it home or eat it there? What should you say to this colleague?
9. What are the 4 challenges of diversity?
10. What are the 4 Socio-Cultural Factors of Diversity?.
Post answers on Edmodo and discuss with other students. Please feel free to upload video responses. Answers are below.
1. No. James did not do the right thing. In the hospitality industry, the customer comes first. Especially if they have different dietary restrictions due to culture.
2. Their title and last name. EX: Chef Smith. not "Monet"
3. A small gift.
4. Yes.
5. Gold.
6. A handshake using eye contact.
7. Make-Up, specifically lipstick and perfume.
8. You should eat the food in front of them, take your time and respond with "muito prazer."
9. Communication Barriers, Resistance to Change, Socio-Cultural Factors, Age and Gender.
10. Race, Ethnicity, Culture, and Religion.
Evaluation
Essential Questions to Answer.
1. How does culture play an important role in the Hospitality Industry?
2. What countries will do well doing business with one another?
Why?
3. How can you as a student and future professional, impact the Hospitality Industry with this learned information?
Share your responses on the Edmodo page (located on the quiz tab).
Assessment Evidence
Perfomance Assessment Rubric:
|
|
1-2 points UNSATISFACTORY |
3-4points
COMPETENT |
5 points
EXCELLENT |
|
Creativity |
Presentation lacks creativity. There is no pictures, voice over, colors, or videos to support ideas.
|
Presentation has a fair amount of creativity. There are a few pictures and few color incorporated.
|
The presentation has a maximum amount of creativity. It boasts colors, pictures, videos, and voice over.
|
|
Content |
Presentation is lacking very important information. There is no attention to detail. The presentation is lacking opinions and logic. Reflects no standards used.
|
Presentation has only the main factors of a country. It is lacking details and poses some opinions. Reflects some standards used.
|
Presentation has a high level of content including details and personal opinions. The presentation uses vocabulary words and references to history and cuisines of culture. Reflects all standards used. |
|
Reflection & Understanding |
Presentation shows little awareness of a correct understanding and reflection. There are no logical justifications for the facts given.
|
Presentation shows some self-awareness and understanding. There are a few logical facts given. |
Presentation shows a high level of reflection and understanding. The presentation makes sense and show that the student is well-informed on the topic. |
|
Structure |
Presentation is messy with many grammatical errors. There is no sense of a correct flow from beginning to end. Presentation structure does not make sense.
|
Presentation is somewhat messy. The flow of the presentation is lacking organization. The structure makes decent sense from beginning to end with audience getting the just of the assignment.
|
Presentation is neat and highly organized. The flow makes complete sense and gives audience a full understanding of the presentation.
|
|
Effort |
Presentation shows minimum effort. Student shows a lack of motivation. Presentation is incomplete. Student did not participate in any discussions or quizzes. |
Presentation is complete, but lacking final touches. Student completes only what is required and does not go above and beyond. Student participated in discussions and quizzes, answering the minimum questions.
|
Presentation is excellent. Student demonstrated maximum effort and exceeds teacher’s expectations. Student participated in all discussions and quizzes. Inputing great thoughts and complex ideas.
|
Conclusion
The Hospitality and Food Service Industry is diverse. Knowing and understanding culture will help you to further your career. Post what you learned on the Edmodo page.
Credits
WORKS CITED
C. (n.d.). English Language Arts Standards » Speaking & Listening » Grade 11-12. Retrieved
February 11, 2016, from http://www.corestandards.org/ELA-Literacy/SL/11-12/
A. (n.d.). Accreditation for Culinary Arts and Baking and Pastry Programs. Retrieved February 11, 2016, from https://www.acfchefs.org/ACF/Education/Accreditation/ACF/Education/Accr…. (n.d.). Respect and Communication in the Food Service Industry. Retrieved from http://www.cmu.edu/thinktank/docs/foodservice.pdfMoolan, J. J. (n.d.). Cultural diversity in hospitality industry. Retrieved February 11, 2016, from http://www.slideshare.net/jacobjm47/cultural-diversity-in-hospitality-i… cross-cultural hospitality. (n.d.). Retrieved February 11, 2016, from https://www.youtube.com/watch?v=3m-HanTxW9wHow to Avoid Cultural Missteps When Doing Business With Other Countries. (2013). Retrieved February 11, 2016, from http://www.entrepreneur.com/article/226286Doing Business in Other Cultures - Mobal. (2009). Retrieved February 11, 2016, from https://www.mobal.com/blog/travel-talk/destination-guides/doing-busines…
Teacher Page
For any questions, comments, or concerns, please contact this teacher.
Monet Smith
Thank You!
