Black Friday Webquest

Introduction

Using a variety of articles and online resources, evaluate Black Friday as

A shopping experience that has become an American Institution
An economic barometer for the United States holiday shopping season
An opportunity for consumers to participate in the economic process by competing for the best possible good at the lowest possible price
An opportunity for retailers to manipulate consumers into spending massive amounts of money for very little reward

Finally, using the information you've gained, discuss why you will or will not be participating in Black Friday shopping in 2013.

Task

1) Why is the Thursday after Thanksgiving called "Black Friday?"

2) When did this term originate?

3) When did the Friday after Thanksgiving gain it's shopping significance?

4) What is the NRF's prediction for the 2015 holiday season?

5) What reasons do retailers have to be optimistic, according to the NRF?

6) What could potentially impact holiday holiday shoppers' spending?

BLACK FRIDAY DEALS AND SALES - http://blackfriday.gottadeal.com/

7) What are some major retailers that are offering Black Friday sales?

8) When do the sales begin for Walmart, Bon Ton, Petsmart, Office Max, and JCPenny?

9) In your opinion, what do you think are the major big ticket items at Walmart, Target, and Best Buy?

10) What is the price of a 55" LED TV at Walmart, Best Buy, and Target?

11) From a Behavioral Economist's perspective, what is the problem with Black Friday?

12) What are three ways retailers manipulate consumers on Black Friday?

13) What is irrational escalation, and how does it affect consumer shopping habits?

14) What is post-purchase rationalization, and how does it benefit retailers?

15) Why might this article only increase your desire to shop on Black Friday?